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Image Bonafide

Bonafide

# Reviews

Bonafide bone broth offers numerous health benefits, and claims to support ?otal-body wellness· including aiding digestion, boosting immunity, and contributing to healthy joints and supple skin. According to their website, their cooking method breaks down bones and joints to ?o release collagen protein, glucosamine, chondroitin, and minerals, creating a nutrient-dense broth that becomes thick and gelatinous when it? cooled.·Bonafide also claims their broth can help improve brain function by supporting gut health, as research has shown strong links between gut health and brain function.

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Highlights
  • Bonafide bone broth offers numerous health benefits, and claims to support ?otal-body wellness· including aiding digestion, boosting immunity, and contributing to healthy joints and supple skin. According to their website, their cooking method breaks down bones and joints to ?o release collagen protein, glucosamine, chondroitin, and minerals, creating a nutrient-dense broth that becomes thick and gelatinous when it? cooled.·Bonafide also claims their broth can help improve brain function by supporting gut health, as research has shown strong links between gut health and brain function.
  • Bonafide broth is sold frozen, and thus does not contain any shelf stabilizers or preservatives. They claim that freezing food locks in flavors and preserves the freshness of nutrients. Bonafide broth is sold in bags, which are quick and easy to thaw in a bowl of warm water before using.
  • Bonafide bone broth is extremely thick and gelatinous when cool, and liquid when warm. This is because Bonafide wants each batch to contain the maximum amount of collagen, an ingredient that provides skin with structure and strengthens bones. They use collagen-rich chicken feet in many of their products to make the broth gelatinous and filling, and to make sure it provides the maximum health benefits.
  • Bonafide is a family business, started by mother and nutritionist Sharon Brown who was fed up with treating her son? chronic health conditions with traditional Western medicine. Sharon removed all processed foods from her family? diet, and incorporated bone broth into every meal they ate. As time went on, Brown noticed drastic improvements in her son? health. Brown collaborated with her professional chef husband to manufacture an organic, high-quality, delicious product in an attempt to help other families see the health benefits she witnessed in her own children.
Price range

Bonafide bone broth retails for $12.99 for a 24 fl. oz package, and $6.50 for their 8 oz broth cups in their Keto line.

Cost Compared to Competitors

Bonafide is the second most expensive of the bone broths reviewed, coming in at 54 cents per ounce. Kettle and Fire bone broth costs an average of 48 cents per ounce, Brodo costs 59 cents per ounce, and EPIC costs 49 cents per ounce.

Pros:

Bonafide was founded by clinical nutritionist Sharon Brown, ensuring that the product is as nutritious and healthy as possible. Bonafide is manufactured with limited ingredients, is USDA certified organic, and contains zero preservatives or stabilizers. They also use only pasture-raised, grass-fed bones to make their broth. Bonafide vows to only use ingredients that consumers would regularly find in their own kitchens, and their website contains a long list of unhealthy ingredients they refuse to use, including things like citric acid, guar gum, tapioca starch, and xanthan gum.

Bonafide is sold frozen, and in convenient pouches. They are easy to store, and thaw when ready to use by simply running the package under cold water. Freezing the product ensures the freshness and longevity of the nutrients in the product, as well as making it convenient for a quick and easy meal or addition to a recipe.

Bonafide offers a wide variety of flavors and blends that are suited to all tastes and diets. In addition to the classic Beef, Chicken, and Turkey flavors, Bonafide also makes soups with bone broth as the base, in flavors like Broccoli Cheddar, Roasted Tomato Basil, and Butternut Squash. In addition, they also have a line of Keto flavors for those on the Ketogenic diet, or people trying to cut back on carb consumption. The flavors in the Keto line include Classic Butter, Lemon Tumeric and Butter, and Lemon Turmeric and Coconut Oil.

Bonafide bone broth is available at a wide variety of stores, making it accessible and easy to find in the frozen aisle. It is sold at over 4,000 nationwide retailers, including Whole Foods, Sprouts, Natural Grocers, H-E-B, Ralphs, Walmart and more. Since the product doesn? contain preservatives and is sold frozen, it may be more convenient for customers to buy it in-store rather than have it shipped to their homes. This is also useful for users who don? want to pay for shipping costs, as Bonafide only offers free shipping on orders over $150.

Cons:

Since Bonafide broth is extremely rich in collagen, it has a thick, gelatinous consistency, which some consumers may be turned off by, or find difficult to incorporate it into their dishes. Bonafide is also sold frozen to lock in freshness, but some users may prefer a broth already in liquid form for easier access and use.

Bonafide does not offer returns on any of their products due to personal taste, therefore customers are taking a risk purchasing the product if they?e never tried it before. Some people may also consider this a mark of poor customer service. However, Bonafide does offer refunds if the product arrives damaged. Bonafide offers discounts on large bundle orders, but since there is no money-back guarantee if a user is dissatisfied, the large bundles are probably only good for customers who are already fans of the product. Bonafide also does not allow any cancellation once an order has been placed.

At the time of writing, the reviews section on the Bonafide website is not functioning, making it difficult to see what other consumers think of the product. It is unclear whether this is an error within the website, or just due to a lack of customer reviews. This may be a deal-breaker for customers who like to see what other people think of a product before purchasing. It is also difficult to find reviews of the product posted anywhere online.

Bonafide does not offer any vegan or vegetarian options on their website. All of their broth is made with bones, and many include butter or other animal products as well. This inherently leaves out a large sector of the health-conscious market, and may anger customers who don? consume animal products, but still want a bone-broth adjacent product to enjoy.

IDEAL CUSTOMER

The ideal market for these products is parents of young families, health food lovers, or people with chronic illnesses who want to seek all-natural remedies. Sharon brown founded the company to improve her young children? health, so the product is targeted towards people in the same situation, or adults who want to improve their health.

How long does the product last?

Once thawed, the broth lasts in the fridge for one week, regardless of whether it is opened or not. The website does not mention how long the product lasts in the freezer. For customers who find themselves using up the broth too quickly, Bonafide sells large bundles of broth, with prices ranging from $75-$150.

Coupon/sales

Bonafide offers 10% off if users subscribe to their subscription program for frequent broth delivery. Sales vary at different retailers across the country. Bonafide offers sales for special occasions, such as Thanksgiving/Black Friday, of up to 20% off sitewide.

GOOD FOR GIFTING?

This product would be good for gifting to health-conscious people, organic food lovers, or dieters. However, since the product is not shelf stable and must be kept frozen, it would be difficult to wrap or package effectively.

CUSTOMER SERVICE

Bonafide does not offer returns or cancellations on orders due to personal taste or mistaken transactions. Their contact page does offer an email address and a message form to get in touch with the company for any comments or concerns.

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Packaging

Bonafide comes in two types of packaging: large plastic bags for ther 24 oz, packages of broth, and single serve cups for sipping their 8 oz broths. The large bags are convenient for freezing and thawing, as the brand recommends thawing the broth by submerging it in warm water. However, once opened, the broth may be difficult to store in the fridge without spilling. Their single serve cups are convenient for sipping or taking on the go, but some users may want more broth in a package than just 8 ounces. The packaging design is simple and effective, flavors color coordinated with different colors, and the brand is clearly visible on the front of the package.

shipping

Standard shipping takes about 1-3 business days, but Bonafide does not make guarantees on shipment time frame. They offer $9 flat rate shipping, but there is a $75 order minimum. They offer free shipping on large orders of $150 or more.