Brodo
# Reviews
Brodo makes bone broth the traditional way, the way they say cultures around the world have done for centuries. Their broth is slow-simmered, made with bones from real animals, on real farms, and 100% real ingredients. They don? cut corners the way many modern bone broth companies do, and their methods are based on tradition.
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- Brodo makes bone broth the traditional way, the way they say cultures around the world have done for centuries. Their broth is slow-simmered, made with bones from real animals, on real farms, and 100% real ingredients. They don? cut corners the way many modern bone broth companies do, and their methods are based on tradition.
- Brodo broth offers a wide variety of health benefits. Their signature Hearth broth has 10 grams of protein per cup, and since it? liquid, your body can quickly absorb it. According to their website, these proteins are broken down into proline, glycine, glutamine, and arginine, which are the building blocks for healthy hair, skin, and bones. Brodo bone broth also contains gelatin, which improves digestion, strengthens joints, and helps the body absorb proteins. The broth is also low in carbs, which helps the body by not spiking blood sugar, so it? suitable for diabetics.
- Brodo started small, from a window in a popular New York City restaurant called Hearth. It was started by award-winning chef Marco Canora, and it was inspired by his want for a healthier lifestyle, and his search for an alternative to sugary coffee and pastries. Marco began brewing bone broth at home for himself as part of his healthier lifestyle, before realizing he could offer it to customers as a quick pick-me up from a window. Brodo has expanded from their original tiny window, and now have multiple locations across New York City, and a flagship walk-in store in Manhattan? West Village. Brodo is also available for purchase online for people who don? live in New York City, and it is available frozen in many grocery stores.
- Brodo? bone broth fits perfectly into many different lifestyles. On their website, they recommend the broth to dieters who want a quick, low-calorie, low-carb, high-protein lunch. They also recommend it to people who are trying to lower caffeine consumption, as bone broth is a great alternative to coffee. Expectant moms can also expect great benefits from the broth, as the nutrients in Brodo help developing babies build strong bones, and keep pregnant women? bone health from being depleted by the baby. Brodo is also recommended for medical patients or people who have recently had surgery, since it is light, easy to digest, and packs vital nutrients for recovery.
Each container retails for $12.99 for 22 ounces of broth. Brodo offers subscription plans that ship the product for a discount, at an interval of either 2 or 4 weeks. For shipping you need to purchase a minimum of 6 broths, so the minimum purchase from their website would be $77.94, not including shipping.
Brodo is the most expensive of the bone broths reviewed, coming in at 59 cents per ounce. Kettle and Fire broths cost an average of 48 cents per ounce, Bonafide bone broths cost 54 cents per ounce, and EPIC bone broths cost 49 cents per ounce.
Pros:
Brodo bone broth comes in large packages of either 6, 10, 20, or 30. This fits well into a busy consumer's lifestyle who doesn't have time to grocery shop multiple times per week but still wants to have warm, comforting broth every day. You?e also able to mix and match the flavors in each package, so consumers can try all different types and see which one they like best.
Brodo bone broth is extremely convenient, with zero cooking required. Users can just pop it in the microwave for a quick, filling lunch or snack packed with protein. It can also be used as an easy base for many other recipes, like soups or stews. The Brodo website has tons of recipe ideas for people who enjoy cooking and want to get a bit more creative. Brodo also ships in containers with lids, as opposed to large cartons, so it? easy to sip and take on the go.
Brodo broth is packed with health benefits. Historically, bone broth has been used as a healing elixir by cultures all around the world. Modern science shows us that bone broth has tons of amazing ingredients with scientifically proven health benefits. For instance, bone broth contains a natural source of gelatin, which has been shown to aid digestion, strengthen joints, and assist the body in the absorption of proteins. Brodo also contains 7-10 grams of protein per cup, Proteins make up our hair, nails, bones and muscles, and give tissues and organs their shape. Consuming enough protein each day is essential for a healthy, balanced life.
Brodo bone broth is artisanal, and the company was founded by an award winning chef, ensuring the broth tastes great and is made ethically. Brodo bone broth began as one small window out of the side of a restaurant, and has grown into a large company with multiple locations across NYC and the ability to ship nationwide, all based on consumer demand. It is extremely well-reviewed by both critics and consumers. Goop calls it ?he best bone broth on the planet· and Epicurious claims it is ?he best beef broth you can buy at the store (or online)·
Cons:
Brodo is definitely a premium broth product, and it is much more expensive than regular store bought bone broth, which retails for about $4-$6 per 32 oz package. Some people may be willing to pay a premium for their high quality, organic product, but for many members of Brodo? target market, like students or families, this type of expense may be outside their budget. Plus, unless a customer orders 10 or more broths, shipping is $9.99.
Brodo does not allow orders of just 1-5 broths on their website. To purchase the product at all, a customer has to purchase at least 6 broths, which can be a huge commitment to the tune of over $80, especially without sampling first. In their FAQ section of their website, they say that if customers are dissatisfied with the product, they will ?o their best to make it right· but they don? offer any sort of concrete satisfaction or money-back guarantee.
Brodo does not use any artificial preservatives in their broth, which many people likely consider a positive. However, since it is a perishable product being mailed, there is opportunity for spoiling during transit. Brodo ships all their broths frozen, and in the FAQ section of their website, it says ?epending on where you?e located and the shipment method, the broth will arrive cold to partially frozen· This may turn some consumers who fear food-bourne illness or adverse health effects away from the brand.
Brodo has a rather limited flavor selection for shipment. The only flavors available on their website for nationwide shipping are Chicken Bone Broth, Beef Bone Broth, Hearth Bone Broth (a blend of chicken, turkey, and beef broths) and Seaweed Mushroom Broth, the only vegan offering. Some consumers may be disappointed by the lack of options available online, especially since there are a wider variety of offerings available in their physical locations.
IDEAL CUSTOMER
The ideal market for this product is young, health-conscious, working professionals, men and women ages 20-40, and people who live in large cities. Brodo emphasizes the portability and convenience of their product, making it perfect for these demographics.
How long does the product last?
Brodo broth lasts for one week in the fridge, or it can be frozen and kept for up to a year.
Coupon/sales
Brodo offers savings if you subscribe to their subscription service, taking the price of a 22 oz carton from $12.99 to $10.99. Other than that, they don? offer many sales on their product.
GOOD FOR GIFTING?
This product has the potential for gifting, but due to the fact that it contains no artificial preservatives and must be kept either refrigerated or frozen, it would be difficult to wrap or package to give as a gift. Brodo does offer subscription plans, which may be a good gift for someone who enjoys the product and would like it shipped to them incrementally.
CUSTOMER SERVICE
Brodo? customer service has mixed reviews. Of the counter service in their brick and mortar stores, Yelp user Susan A. says: ?ounter service has declined substantially over the past year. Staff is often unknowledgeable and inadequately trained. Almost every time I go into the shop (UWS), one staff member working the counter and another staff member standing around doing very little - disconnected with customer service.·The contact page on their website directs users to either the FAQ page or their customer service email, but does not provide a variety of ways to get in touch.
Visit Contact PagePackaging
Some users have had issues with Brodo? packaging. For the cups used at Brodo? brick and mortar locations, Yelp user Vivian S. said: · star for the cups they use! Mine kept leaking as if the cap didn't fit the cup very well.·And of the prepackaged product containers sold in stores, Yelp user Lynn C. writes: ?ou recently changed the packaging to the container that is sold at Whole Foods. It is a disaster!!!! It does NOT open at all with the little tab. Please make the proper changes to this packaging. Spending $20 a container not to have it work is extremely frustrating.·The packaging of Brodo broth is slightly different than other brands of bone broth on the market. Instead of a large carton with a spout to pour out of, Brodo comes in cartons with lids, similar to how one would expect to purchase a pint of ice cream. This perhaps implies the product is intended to be drank right out of the container, rather than used in recipes. The design on the label is attractive, with different colors corresponding to different flavors and the logo clearly visible from the front.
shipping
Shipping for this product is $9.99 for a package of 6-9 broths, or free if you order more than 10. Their broth ships froze. Their website currently claims that due to increased order volume over the holidays, shipments may be delayed by 1-2 days.